Invested in New Mexico

Our Mission

Blue Cross and Blue Shield of New Mexico (BCBSNM) recognizes the importance of strong community involvement and we have created a company culture that values giving.

Blue Cross Blue Shield donated more than $1.2 million last year, including more than $78,000 directly from our employees. These donations went to a wide variety of nonprofit and other community organizations in New Mexico who are working daily to improve the lives of New Mexicans.


BCBSNM employees volunteer their time to a wide variety of organizations. In 2016, they provided more than 11,000 volunteer hours through our volunteer program, Blue Corps. Employees are encouraged to volunteer for corporate-directed community initiatives, as well as for organizations with which they feel a special connection. Blue Corps by definition describes our dedicated group of giving employees. Our employees volunteer with a smile on their face and with a generous spirit.


$28,000 for the annual American Heart Association Heart Walk

Our employees raised almost $28,000 for the annual American Heart Association Heart Walk. The BCBSNM employee team was 200 strong and walked in honor and in memory of grandmothers, aunts, friends, sons and daughters, as well as for themselves.

$27,000 for the American Cancer Society

Our company went pink in October by participating in the Making Strides Against Breast Cancer walk, raising more than $27,000 for the American Cancer Society’s (ACS) efforts to fund research and assist those affected by breast cancer. BCBSNM was a flagship sponsor for the event and more than 200 Blue Corps members walked the bosque to support the fight against breast cancer.

$13,500 for 34 adults and 61 children.

Our employees showed their holiday spirit in December by adopting 25 families from the Grandparents Raising Grandchildren program. Each family member received gifts from their wish list, clothes and food to help make their holiday brighter. Employees raised more than $13,500 for 34 adults and 61 children.

The Right Tools

For 26 years, BCBSNM employees have delivered school supplies to low-income elementary students in New Mexico.

Helping Feed Seniors in Need

A unique Roadrunner Food Bank program, sponsored by BCBSNM, helps provide nutritious food to seniors in need.

Let’s Play, It’s Important!

Children need to engage in active play every day; that is why BCBSNM is joining with organizations like KaBOOM!

The Power of Volunteers

BCBSNM Blue Corps℠ volunteers generously give of their time and money to assist many community organizations and campaigns.

How Can You Connect?

Community Giving

From sponsorship of projects related to health initiatives, to promoting employee volunteerism through the BlueCorps team, BCBSNM is an active participant in the great state of New Mexico. Through charitable giving, our organization connects with customers, community leaders, and policy makers who are interested in making New Mexico a healthier state. While we respect all community-oriented projects, we, as a customer-owned company, have financial limitations on sponsorship spending. Please read the following information to see if your organization’s project is a good fit for our funding priorities.

  • Access to Care — Projects that increase awareness and understanding of access to care issues for uninsured and low-income households. Applicants must be able to demonstrate knowledge of health care access issues and related stakeholders, including providers, policy makers, and advocates. A media plan should be included with your application.
  • Healthy Living/Wellness — Projects that increase awareness and understanding of healthy choices and promote a healthy lifestyle. Applicants must be able to demonstrate accurate and clear information that is actionable. A media plan should be included with your application.
  • Condition Management — Projects that increase awareness and understanding of living with chronic disease. Applicants must be able to demonstrate knowledge of community-level condition management resources and tools, and be willing to help promote the importance of condition management programs available in the community.
  • Business Partner — Allows BCBSNM staff to build relationships with the business community and the provider community. Must be able to demonstrate audience demographics and allow for adequate brand visibility based on the level of financial commitment. Applicants must adhere to corporate brand identity standards.
  • Healthy Kids, Healthy Families® — Our Healthy Kids, Healthy Families (HKHF) grant program was created to improve the health and wellness of children through community investments by BCBSNM. The HKHF program began in 2011 as a 3-year initiative, but is now a signature program of our company. It is part of our ongoing commitment to invest in and partner with nonprofit organizations that offer sustainable, measurable programs to reach children and their families. The programs focus on nutrition, physical activity, disease prevention and management, and supporting safe environments.

BCBSNM partners with organizations that share our mission. We accept requests for grants and sponsorships from organizations that are in New Mexico and have at least one of the following designations:

  • Charitable organizations as defined under section 501(c)(3) of the Internal Revenue Service Code, government agencies, or civic/cultural organizations
  • Public school systems that promote educational opportunities

BCBSNM is unable to offer funding for:

  • Organizations or projects that discriminate against individuals based on race, color, sex, sexual orientation, gender identity, religious creed, national origin, physical or mental disability, or protected veteran status, or any other characteristic protected by law
  • Endowments or established trusts
  • Sponsorship of unrelated charitable programs
  • Sponsorship of youth athletics and related activities
  • Deficit funding
  • Individuals

How to Apply

  • Grant funding is for program-focused initiatives or for general operating support. Grants provide support to programs and organizations that align with BCBSNM’s mission to promote health and wellness in the communities we serve. Only 501(c)(3) organizations are eligible to apply. The deadline to submit a grant request is 4 p.m. MT on November 9, 2017. Please review the following information to apply online for a grant.
  • Sponsorship funding is primarily for supporting a fundraiser or event to a charity or noncharitable community, civic, or educational organization that also provides visibility for BCBSNM in the communities we serve. Such fundraising events include galas, benefits, golf tournaments, conferences, and various community events. Requests should be received at least 45 days prior to the start date or event date. Sponsorships do not require 501(c)(3) status. The deadline to submit a sponsorship request is 4 p.m. MT on November 9, 2017, for 2017 events and first quarter 2018 events. Please review the following information to apply online for a sponsorship.
  • Healthy Kids, Healthy Families (HKHF) funding is available for nonprofit organizations that have measurable, sustainable programs that target children and their families through nutrition education, physical activity, disease prevention and management, and supporting safe environments. The 2017 grant application cycle is August 7 through September 14, 2017, for 2018 program funding. Please submit applications by 4 p.m. MT on September 14, 2017, to be considered for funding in this grant cycle for programs that begin in 2018. Please review the following information to apply for a HKHF grant .
  • In-Kind Video Production is available to one New Mexico nonprofit organization each year through the BCBSNM video department. If your organization is the chosen applicant, BCBSNM will work with you to help deliver your story to your targeted audience, highlight the impact you make in our community and raise awareness for your program. BCBSNM will film, edit and finalize a complimentary three-to five-minute video if your application is selected. Please review the following information to apply for an In-Kind video .